Volleyball World has signed a national partnership agreement with Oriental Bio Co Ltd, a leading health food company, for the Volleyball Nations League (VNL) Japan, showcasing a shared commitment to encouraging active and healthy lifestyles.
Oriental Bio’s mission to promote health foods aligns with volleyball in promoting an active and healthy lifestyle. By joining as a national sponsor of VNL Japan, Oriental Bio will look to engage with and promote health foods among Japan’s huge volleyball fanbase, while further enhancing the VNL experience.
Women’s VNL week one action recently wrapped up in Japan, while the men’s week one pool of volleyball’s premier annual event is set to get underway from 6 to 11 June.
Volleyball World CEO Finn Taylor commented: “'We welcome Oriental Bio as a national partner for the VNL in Japan, as they share our dedication to promoting health and well-being. Oriental Bio's focus on prioritizing customers aligns perfectly with Volleyball World's commitment of placing fans and athletes at the center of our events."
Kazutaka Watanabe, President of Oriental Bio Co, said: “As a health food company, our slogan is 'Hope for tomorrow, by your side', and we aim to be there for each and every one of our customers in their daily lives. Volleyball is said to be the most popular sport in the world with over 800 million fans worldwide. We hope that our support for the VNL Nagoya will give hope and energy for tomorrow to the players, supporters and everyone else involved in volleyball.”